LAS VEGAS, NV, January 7, 2008 -- Sharp, a worldwide leader in flat-panel Liquid Crystal Display Televisions, changes the way consumers interact with their television with the introduction of a revolutionary service that provides customized Web-based content as well as real-time customer support directly on the AQUOS television. AQUOS Net is a gateway, available through the Ethernet jack on the television, to several unique services, and will be available on the new SE94U and D74U AQUOS HDTV series, both being introduced at CES 2008. By integrating broadband Internet access on the AQUOS Net enabled TV, users can view independently supplied Web-based content that can be viewed in full screen or split screen.

“With AQUOS Net, Sharp is opening up a world of display possibilities for consumers,” said Bob Scaglione, senior vice president and group manager, Product and Marketing Group, Sharp Electronics Corporation. “AQUOS Net provides the ultimate in convenience, and we intend to allow users access to important information like stock quotes, the local weather and even the ability to receive instant advice and help to maintain the optimal picture on their television - all without ever having to leave the TV.”

Web-based Content for Live Internet Viewing
AQUOS Net enables connection to personalized content. Using this service, viewers can configure “widgets” to check everyday information, with a push of a button on the television’s remote control, in either full screen or split screen. Upon the launch of AQUOS Net, Sharp intends to provide consumers with access to the following content:

Weatherbug
WeatherBug streams live neighborhood weather information to millions of consumers and hundreds of government agencies, including the National Weather Service, from the largest, most precise weather network in the world. These live, local weather conditions are delivered via the Internet from a worldwide network of WeatherBug Tracking Stations, weather sensors and cameras primarily based at neighborhood schools and public buildings. Using AQUOS Net, users can customize their WeatherBug widget to receive live, local weather information and camera images, daily and weekly forecasts, live Doppler radar, and severe weather alerts for multiple locations by entering the appropriate zip code. WeatherBug (http://www.weatherbug.com and http://www.weatherbugprofessional.com) is a brand of AWS Convergence Technologies, Inc. (http://www.aws.com).

NASDAQ
NASDAQ.com is the Web site for The Nasdaq Stock Market that allows users to track stocks, market activity and market news. NASDAQ is the largest U.S. equities exchange. With approximately 3,100 companies, it lists more companies and, on average, trades more shares per day than any other U.S. market. It is home to companies that are leaders across all areas of business including technology, retail, communications, financial services, transportation, media and biotechnology. NASDAQ is the primary market for trading NASDAQ-listed stocks as well as a leading liquidity pool for trading NYSE-listed stocks. For more information about NASDAQ, visit the NASDAQ Web site at www.nasdaq.com.

UCLICK
uclick is a leading digital entertainment provider offering a broad mix of popular comic strips for the web and mobile phones. uclick delivers entertaining comics and games to hundreds of online clients, including major consumer and news portals such as Yahoo!, MSNBC.com, New York Times, washingtonpost.com, CNNi, USA Today and AOL. Their mobile division brings comic books, manga, illustration, photography, video and games to mobile consumers worldwide. Their feature lineup includes top brands such as Garfield, The Boondocks, Teenage Mutant Ninja Turtles, TOKYOPOP, USA Today, Pat Sajak, Mary Engelbreit, Wyland and many more. uclick's products are available through the GoComics website, top U.S. carriers and leading distributors worldwide. uclick is a division of Andrews McMeel Universal, the leading syndicate and publisher of humor books and calendars in North America. For more information on uclick, visit www.uclick.com.

AQUOS Gallery
The AQUOS Gallery allows users to view beautiful high-resolution 1080p images of scenery and nature, provided by Sharp, in a slideshow format. This feature could provide a backdrop while entertaining guests during a party, essentially transforming the TV screen into a large piece of art.

Since AQUOS Net is customizable and upgradeable Sharp will be adding new content services. For example, at CES, Sharp will be showing AQUOS Net applications from the following providers:

GalleryPlayer
GalleryPlayer, the leader in high definition art and photography for HDTV displays, delivers a wide variety of rights-protected, premium content that will transform any screen into a window on the world’s most exotic places and creatures, a frame for the rarest masterpieces, or a seat right on the 50 yard line of your favorite team. GalleryPlayer’s imagery provides high-class, personal expression to HDTV screens of any size. With an ever growing library of full 1080p high definition imagery you can enjoy nature, sports, and entertainment photography, not to mention renowned works of art, from world-class content partners, including: The Museum of Modern Art, National Geographic, The Metropolitan Museum of Art, Getty Images, and The New York Times.

Traffic.com
Traffic.com, a leading provider of personalized traffic information for U.S. drivers, provides complete real-time traffic, interactive traffic mapping and custom MyTraffic™ mobile alerting for commuters across the country. Easy-to-use, highly graphical content provides users with up-to-the-minute traffic conditions featuring metropolitan area hotspots and patented Jam Factor^® roadway congestion measurements. Traffic details provided include drive times, accidents, construction and local events. Traffic.com (http://www.traffic.com) provides detailed coverage of over 100 traffic markets and dynamic content is accessible via web, mobile, voice, and SMS.

NBC Universal
NBC Universal, a preeminent media company, has teamed up with Sharp to create websites and text feeds specifically formatted for Sharp televisions to be showcased in a demonstration at the 2008 International CES beginning Monday, January 7 and running through Thursday, January 10. As part of the demonstration, NBC Universal will feature text based news feeds from properties that include NBC Sports, "Access Hollywood," and MSNBC directly on Sharp televisions. Attendees will experience sporting news feeds from NBC Sports, entertainment news from "Access Hollywood," and general news from MSNBC.

To build the third-party community and upgrade the widgets available to consumers through AQUOS Net, Sharp is launching an AQUOS Net developer community program that provides a means for content developers to have their content made available for TV viewing. To apply for the program, developers can log on to www.aquos.net/developer to register and be evaluated for the program.

AQUOS Advantage Live for Real-Time Customer Support
Through AQUOS Net, customers will have access to unparalleled customer support for their television, including the ability to have dedicated Sharp advisors connect remotely to their TV to assist in adjusting the TV’s settings and optimizing picture quality for the best viewing experience. This interactive tool, known as AQUOS Advantage Live, is easily accessible from the AQUOS Net Portal Website.

To connect to AQUOS Advantage Live, a customer clicks on a designated section of the AQUOS Net Portal Website, and a unique identifier is generated to identify the customer’s specific television. The customer is then instructed to contact Sharp’s AQUOS Advantage support center, and provide the unique identifier to their AQUOS Advantage Advisor, an expert from Sharp’s AQUOS Advantage customer support center. After gaining permission from the customer, the Advisor then has access to and control of a specific set of advanced settings and diagnostics. Not only can the Advisor assist customers with simple usage related inquiries such as remotely configuring the customer’s remote control with shortcuts to their favorite broadcast channels, they can support complex setup issues such as remotely checking to see if the customer’s Blu-ray Disc™ player is properly connected.

Noted Charles Schaefer, senior vice president and group general manager, Sharp services and solutions, “AQUOS Net gives Sharp the ability to provide a level of customer support that is unprecedented in the industry. AQUOS Advantage Live is an extension of our AQUOS Advantage Program and represents the quickest way, easiest way for customers to get the answers they need to help maximize their high definition viewing experience.”

In addition, AQUOS Net provides consumers with instant access to important information about their television. Consumers can find FAQs that explain HDMI™, HDTV and other TV technology-related features, as well as view the user manual directly on the AQUOS LCD-TV. A “What’s New” page will also be available, outlining exciting new products and news from Sharp.

For more information on Sharp’s industry-leading LCD technology, contact Sharp Electronics Corporation, Sharp Plaza, Mahwah, N.J. 07430, or call 800-BE-SHARP.

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