MAHWAH, NJ, August 11, 2008 -- Sharp Imaging and Information Company of America (SIICA) continues to expand its direct regional sales operation with the opening of a new Sharp Business Systems (SBS) branch in New Jersey. SIICA purchased New Jersey-based Business World, Inc. to strategically grow its resources and continue to support the burgeoning market in New Jersey.

Sharp Business Systems of New Jersey will be managed by Eric Lombardo of Business World, Inc. as branch manager, who brings a vast knowledge and a wealth of industry experience to Sharp. “We are excited to be part of the Sharp family and look forward to providing superior products and outstanding Sharp support to our customers,” said Lombardo. “We join with a sense of camaraderie and eagerness to grow Sharp’s business in New Jersey.”

The Business World, Inc. management team has served the market for more than 26 years, gaining a reputation for superior service and support, and commitment to its customers. All employees of Business World, Inc. have been asked to join the Sharp team and will provide seamless service to new and existing customers.

Sharp Business Systems of New Jersey will offer customers the full line of advanced Sharp office products and solutions, which was recently recognized with a BERTL’s BEST award for “Best Digital Imaging Product Line.” The company will continue to provide the same level of high-quality service it customers have come to expect, and will also serve existing equipment and contract agreements.

Sharp Business Systems Strategy
Since the first branch opening in Arizona, SIICA remains committed to establishing a network of local Sharp Business Systems branches, including those in San Francisco, South Florida, Indianapolis and San Diego.

“Sharp Business Systems is growing and strengthening Sharp’s distribution in key markets nationwide,” said Ed McLaughlin, President, Sharp Imaging and Information Company of America. “Our direct branch strategy will augment our strong independent dealer channel by enabling Sharp to better understand customer needs and then translating that knowledge into an improved product and support portfolio for businesses in each market.”

About Sharp Imaging and Information Company of America
Sharp Imaging and Information Company of America a division of Sharp Electronics Corporation, markets the advanced, color MX Series and new Frontier Series of multifunctional peripheral (MFP) systems that help companies manage workflow efficiently and increase productivity. The Sharp MFP line was has been named “Product Line of the Year” by Buyer’s Laboratory Inc. (BLI), recognizing it as the industry’s best product line. Sharp MFPs feature the Sharp OSA™ development platform, which seamlessly integrates network applications to create a personalized MFP that can meet virtually any business need, and Scan ² technology, which scans two-sided documents in a single pass to enhance scanning reliability and preserve document integrity. To keep documents safe from unauthorized users, Sharp leads the MFP industry in security by offering the most secure suite of MFP applications.

For information about the complete line of Sharp MFP products, contact Sharp Electronics Corporation, Sharp Plaza, Mahwah, N.J. 07495-1163, or call 800-BE-SHARP.

# # #

Sharp, Sharp OSA and related trademarks are trademarks or registered trademarks of Sharp Corporation and/or its affiliated companies.